Content and Copy Writing
My first copywriting assignment involved describing a newspaper’s “properties of the week”. I would visit the homes, tour them with the realtor and soak up every detail before writing up an article that appeared in a glossy real estate lift-out magazine. I’ve since adapted my style to suit website landing pages, brochures, and social media sites. I’m well-versed in each step of the publication cycle: creating storyboards, writing articles, sourcing images, placing content for designers, editing and proofing copy, and managing associated vendors. I am a natural at strategizing and seeing the final picture, while keeping abreast of all the smaller details.
Property Listing
Used a realtor’s description and images of a property, combined with research of the area to write a compelling real estate write up. See full piece here.
Newsletter Curation
Wrote, sourced and edited content, as well as managed production of newsletter for non-profit organization: See writing example here.
Corporate Writing for Sustainability Report
Wrote articles and sourced content for Sustainability Report, focussing on corporate responsibility topics: See example here.
Brochure Production
Sourced articles and images, rewrote and edited articles for style, placed content in InDesign for designer, and rewrote copy for web to make online accessible: See excerpt here.
Financial Writing
Wrote about new funds and progress of existing ones for both print and web publications: See example here.